Shakaloha automates daily customer enquiries and saves hours of repetitive work
Faster email service, less inbox pressure and personal support at every implementation step.
"The integration was completely taken care of. No manuals or sample PDFs, just sorted. Questions are answered incredibly quickly via WhatsApp, and improvement suggestions are actually acted on: several ideas I suggested were implemented in no time. This is how working with a software provider should feel."
ShakalohaDutch lifestyle brand known worldwide for sustainable wool jackets and clothing from Nepal
Manual work saved
Manual time per recurring email before NexReply
Choose yourself or automate
Review or automatic sending, depending on the type of question
Fully taken care of
Setup and implementation fully handled by NexReply
About the customer
About Shakaloha
Shakaloha is a Dutch lifestyle brand known worldwide for sustainable wool jackets and clothing from Nepal. Its international webshop serves customers across Europe and beyond.
The problem
The challenge: many of the same questions for a small team
Shakaloha's compact customer service team received dozens of recurring questions about orders, deliveries, returns and products every day. Each email took an average of 4β6 minutes. On busy days, the inbox filled up quickly and customers could wait longer. Repetitive work took up a lot of time, leaving less capacity for exceptions and complex enquiries.
Most common email scenarios at Shakaloha
- π Where is my order and when will my parcel be delivered?
- π How do returns work?
- π¦ Can I still change my order?
- π§Ά Which size fits best?
- β¨ Is a product still in stock?
The impact of a high support workload
A full inbox, longer waits on busy days and less time for exceptions and complex questions.
The decision
Why NexReply: not a standalone chatbot, but one controlled workflow
Shakaloha was not looking for a standard chatbot or standalone AI agent. The solution had to work within the existing email workflow and use the relevant order information available. NexReply identifies questions, enriches them where needed and prepares a suitable reply. Depending on the type of question, the reply is reviewed or sent automatically, while human control is retained.
Before
- 4β6 minutes of manual work per email
- Responses often only after 5-6 hours
- Standard tickets and backlogs
- No direct Lightspeed API integration
With NexReply
- Use the relevant order information available
- Replies based on available information
- Review or automatic sending
- Replies that fit the existing workflow
Non-negotiable requirements:
- Use the relevant order information available
- Replies based on available information
- Review or automatic sending
- Replies that fit the existing workflow
The approach
The solution: NexReply as an intelligent automation layer
Shakaloha implemented NexReply as its central automation layer. Incoming questions are identified and enriched where needed. Depending on the type of question, the reply is reviewed or sent automatically.
Configured automations
Order on hold
Immediately informs customers about payment or address checks.
Backorder communications
Provides accurate updates on expected delivery times.
Return procedure
Automatically sends the correct return label.
Delayed delivery
Retrieves the live status and proactively updates the customer.
Stock and restock enquiries
Matches questions with current restocking dates.
Send missing items / Resend the order
The integration with the fulfillment partner automatically handles partial or full reshipments, without requiring you to log in to the partnerβs portal.
Responses are based on:
Tone of voice
Clear, helpful and appropriate for Shakaloha.
Business rules
Replies based on approved instructions and current data.
Available information
Available relevant information.
Operational process flow
6 steps from incoming email to resolution
Email arrives
The customer emails support@shakaloha.nl
Question type identified
NexReply analyses the exact intent
Current data retrieved
Gift card, order and shipping data
Rules checked
Business rules and templates checked
Reply prepared
Written accurately in the brand's tone of voice
Sent or escalated
- β Sent automatically
- β Sent to a team member
Technology
NexReply works with available information
NexReply enriches replies with the relevant information available.
Lightspeed
- Available relevant information
NexReply
- Automation
MyParcel
- Available relevant information
Available information
NexReply works with the relevant information available.
"Incredibly fast support, direct communication and a team that genuinely listens. Ideas aren't put on a backlog; they're actually acted on quickly. That makes NexReply much more than just a software provider to us."
Team ShakalohaSustainable Fashion & Nepal Projects
Available information
- Available information
Available information
- Available information
Onboarding
Implementation: fully managed and personal
Implementation
Fully handled by NexReply; no technical manuals, sample files or complicated configuration for Shakaloha.
ShakalohaSustainable wool jackets from Nepal
Templates aligned with the existing workflow and processes optimised.
The outcome
Results with NexReply
Faster replies, less inbox pressure and more room for personal attention
Results at a glance
- Manual time per recurring email reduced to review or automatic sending
- 4-6 min
- Faster replies
- Faster
- Fully managed setup by NexReply
- Fully
Response time comparison
From manual lookup work to automatic context
Before
Manual checks
- Response time
- Longer
- Team workload
- Heavy inbox workload
- Output
- More repetitive work
Now
With NexReply
- Response time
- Faster
- Team workload
- Less inbox pressure
- Output
- Consistent responses
Hours saved
Recurring questions only need a brief review or receive an automatic reply.
A clearer inbox
Less inbox pressure and greater visibility.
More room for personal attention
More time for exceptions and complex questions.
Consistent responses
More consistent communication.
Market position
NexReply vs. the market
| Role | NexReply | Freshdesk | Minimal AI |
|---|---|---|---|
| AI email recognition | Yes, with context | Limited (add-on) | Not specified |
| Order data integration | Real-time | Basic (App Store) | Not specified |
| Draft reply + approval | Yes | Limited | Not specified |
| Dutch language support | Native Dutch | Limited | Not specified |
Would you like this for your webshop too?
Book a no-obligation demo and discover how many support questions NexReply can automate for your team.