the NexReply platform
From customer contact to valuable insights
NexReply does more than just answer customer questions. It links conversations to orders, products, deliveries, returns and actions carried out. This creates a single operational view of what customers are asking, what is happening with their order and where processes, product information and automation can be improved.
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Understand reasons for contact
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Discover product and return issues
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Measure automation quality
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Substantiate improvement actions
AVAILABLE REPORTING
Discover why customers contact you with NexReply
Every resolved conversation can be linked to a reason for contact. You see not only how many enquiries arrive, but also what customers need help with and how much weekly or monthly attention each topic requires.
Volume per reason for contact and trends by day, week or month
Breakdown between automatically resolved, reviewed and manually handled enquiries
Filtering by period, mailbox and contact type
Click through to conversations to check their content
Export to CSV or Excel
See which questions generate the most volume and where better communication, process changes or additional automation will have the greatest impact.
AVAILABLE REPORTING
See which products generate the most questions
By linking conversations to order lines and SKUs, NexReply reveals which products repeatedly generate questions, complaints and human review.
Which products generate the most questions
Which products relatively often lead to complaints
Which products still require human review
Which items are frequently resent or replaced
Which product information may be unclear
Support data becomes product feedback. You can see where better product descriptions, manuals, packaging or supplier agreements are likely to make the greatest difference.
AVAILABLE + DEPENDENT ON INTEGRATION
Insight into returns and operational actions
NexReply can combine support information with what actually happened to an order. Which return data is available and which actions can be carried out depends on the connected webshop, marketplace, fulfilment partner, permissions granted and processes configured.
RETURN ANALYSIS
Returns by product, EAN/SKU, reason and market
Return status and date received
Recurring reasons such as defects or incorrect sizing
Filtering by period, status and sales channel
POSSIBLE ACTIONS
Create a return label
Full or partial refund
Resend item
Cancel or block an order
AVAILABLE REPORTING
Measure automation quality
Automation is only valuable when you can see what is resolved independently, where oversight remains necessary and which rules demonstrably perform well.
Conversations processed by AI and resolved fully automatically
Review sent unchanged vs. with modification
Handled manually or out of scope
Estimated time saved over the selected period
Performance per rule or reply template
Teams can see where automation works reliably, where knowledge or rules need improvement, and how much human work is demonstrably saved.
Detect
NexReply recognises the enquiry and assigns the correct reason for contact.
Connect
The conversation is linked to the order, product, delivery, return and action.
Improve
Patterns lead to better information, rules, processes or supplier agreements.
Measure again
Track whether volumes, manual work and recurring problems are decreasing.
Turn every customer conversation into input for a better operation
NexReply does more than help you respond faster. It reveals which questions recur, which products or processes need attention and where automation can be improved further.